Our Approach to Privacy

At Apex we take your right to privacy very seriously. Please read on for more details about our Privacy Policy.

About Us

Apex is registered to collect and process data under the UK Data Protection Act 1998. We will deal with any personal information that you provide to us when you use our Site in accordance with the provisions of UK data protection laws.

What information do we collect when you browse our Site?

We collect information that you submit to us when you use the Site (such as your name, serial numbers of products manufactured by us, posting address or email address and other information from which your identity is discernible).

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications like Google Analytics.

As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.

How do we use that information?

We will use your personal information for the purpose for which you provided it (e.g. sending email newsletters or managing your membership). We may also send your information to other people (including people based outside of the UK which may have less strict rules about processing your information) if that is a necessary part of the reason for which you sent it to us (e.g. asking a company to provide a quotation, or to distribute your CV), or if we believe the law requires it.

We may aggregate your personal information with other data (so that you cannot be identified) and use that aggregated data for administrative purposes and/or share it with other people.

We would like to use your personal information you supply to us to:

(a) send you information from time to time about new products and services, Apex and the fields in which we operate which we think may be of interest to you. If you do not want us to use your information to contact you in this way, please email us at

(b) share your details with other companies within the group in which Apex is a subsidiary. If you do not want us to use your information in this way, please email us at

(c) share your details with third parties who offer products and services in which we think you may be interested. If you do not want us to use your information to contact you in this way, please email us at

If at any time you would like us to remove your information or change it because it is incorrect, please contact us at

Please note that if you post any of your personal information in public areas of the Site, such as in online bulletin boards, such information may be collected and used by others over whom we have no control. We are not responsible for the use made by third parties of information you post or otherwise make available in public areas of the Site.

You may submit feedback to us and if you choose to do so we may use such feedback as if it were our property including using it for marketing purposes. We may contact you for further information on your feedback.


Our Site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our Site and to read the privacy statements of each and every website that collects personally identifiable information from them. This privacy policy applies solely to information collected on this Site.


If you are concerned about your child’s use of our Site we encourage you to use Web filtering technology to supervise your child’s access to the Site.

Changes to this Privacy Policy

We reserve the right to change our privacy policy from time to time. If we decide to change our privacy policy, we will post those changes on our Homepage so our users are always aware of what information we collect from them, how we use it, and under what circumstances, if any, we disclose this information to third parties.

If at any point we decide that we wish to use personally identifiable information collected from our users in a manner that differs from that stated at the time this information was collected, we will notify users by way of an email. Users will have a choice whether or not to consent to our using their personal information in accordance with our updated privacy policy.